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This subtle force of the repeated suggestion overcomes our purpose, acting straight on our emotions and our feelings, lastly penetrating to the very depths of our subconscious minds. This is the fundamental principle of all profitable marketing---the continued and repeated suggestion that first makes you believe, following which you are eager to acquire. In recent years we have enjoyed a vitamin spree. For centuries tomatoes were looked upon as poisonous. People dared not eat them until some fearless particular person tried them and lived. Right now millions of individuals eat tomatoes, not knowing that they were thought of unfit for human consumption. Conversely, the lowly spinach nearly went into the garbage pail following the United States Government declared that it did not include the food values attributed to it for decades. Millions believed this and refused to honor Popeye's preferred dish any longer. Clearly, the founders of all wonderful religious movements knew a lot about the energy of the repeated suggestion and gained far-reaching outcomes with it. Religious teachings have been hammered into us from birth, into our mothers and fathers before us and into their parents and their parents just before them. There's undoubtedly white magic in that type of believing. Such statements as "What we don't know will not hurt us" and 'Ignorance is bliss" take on greater significance when you realize that only the items you turn into conscious of can harm or bother you. We have all heard the story of the man who did not know it could not be carried out and went ahead and did it. Psychologists inform us that as babies we have only two fears: the worry of loud noises and the fear of falling. All of our other fears are passed on to us or create as a result of our experiences they come from what we are taught or what we hear and see. I like to feel of guys and ladies as staunch oak trees that can stand firm amid the numerous crosscurrents of believed that whirl about them. But far as well several individuals are like saplings that, swayed by every single small breeze, ultimately grow in the direction of some powerful wind of thought that blows against them. The Bible is filled with examples of the power of thought and suggestion. Read Genesis, Chapter 30, verses 36 to 43, and you are going to learn that even Jacob knew their energy. The Bible tells how he developed spotted and speckled cattle, sheep, and goats by placing rods from trees, partially stripping them of their bark so they would appear spotted and marked, in the watering troughs exactly where the animals came to drink. As you might have guessed, the flocks conceived just before the spotted rods and brought forth cattle, "ring-straked, speckled, and spotted." (And incidentally, Jacob waxed exceedingly rich.) Moses, too, was a master at suggestion. For forty years he utilised it on the Israelites, and it took them to the promised land of milk and honey. David, following the suggestive forces operating on him, slew the mighty, heavily armed Goliath with a pebble from a slingshot. Joan of Arc, the frail tiny Maid of Orlans, heard voices and under their suggestive influences became imbued with the idea that she had a mission to save France. She was in a position to transmit her indomitable spirit to the hearts of her soldiers and she defeated the superior forces of the English at Orlans. William James, father of modern psychology in America, declared that typically our faith in advance of a doubtful undertaking is the only factor that can assure its productive conclusion. Man's faith, according to James, acts on the powers above him as a claim and creates its personal verification. In other words, the thought becomes literally father to the reality. For additional illumination of faith and its energy, I recommend that you read the General Epistle of James in the New Testament. Really every person who has ever witnessed a football or baseball game has seen this power of suggestion at function. Knute Rockne, the well-known coach at Notre Dame, knew the value of suggestion and used it repeatedly, but often suited his technique of applying it to the temperament of the individual team. On one particular Saturday afternoon, Notre Dame was playing in a especially grueling game, and at the finish of the first half was trailing badly. The players had been in their dressing room nervously awaiting Rockne's arrival. Lastly the door opened, and Rockne came in slowly. His eyes swept inquiringly more than the squad---"Oh, excuse me, I created a mistake. I thought these had been the quarters of the Notre Dame team." The door closed, and Rockne was gone. Puzzled and then stung with fury, the team went out for the second half---and won the game. Other writers, also, have explained the psychological methods Rockne utilised and have told how Fielding Yost of Michigan, Dan McGuin of Vanderbilt, Herbert Crisler of Princeton, and dozens of others employed the "magic" of suggestion to arouse their teams to excellent emotional heights. Just before the Rose Bowl game of 1934, the "wise" tipsters rated the Columbia team as underdogs. They hadn't counted on Coach Lou Small and his stirring talks to his players day following day. When the whistle blew for the end of the game, the Columbia males had been the leading dogs more than the "superior" Stanford team. In 1935, Gonzaga University beat effective Washington State 13 to 6 in one of the most significant upset games ever noticed in the West. Gonzaga was a non-conference team, even though the Washington State team, due to the fact of its fantastic record, was believed to be unbeatable. Newspapers at the time reported assistant coach Sam Dagley as obtaining declared that Gonzaga played inspired football. He revealed that for half an hour ahead of the game, Coach Mike Pecarovich played "more than and more than" a phonograph record of a single of Rockne's most rousing pep talks. Years ago, Mickey Cochrane of the Detroit Tigers literally drove a second-division-minded group of baseball players to the top of the American League by utilizing the energy of the repeated suggestion. I quote from a newspaper dispatch: "Day after day, through the hot, challenging grind, [Cochrane] preached the gospel of victory, impressing on the Tigers the 'continued thought' that the team which wins need to go forward." You see the very same force actively at work in the fluctuations of the stock marketplace. Unfavorable news instantly depresses costs, although favorable news raises them. The intrinsic values of stocks are not changed, but there is an instant change in the thinking of the market operators, which is reflected at after in the minds of the holders. Not what will actually come about, but what security holders believe will take place causes them to acquire or sell. In the Depression years---and there may be years like them in the future---we saw this very same suggestive force working overtime. Day immediately after day we heard expressions such as, "Instances are difficult," "Business is poor," "The banks are failing," "Prosperity hasn't a chance," and wild stories about business failures on each hand, till they became the national chant. Millions believed that prosperous days would never ever return. Hundreds, yes thousands, of powerful-willed men go down below the continuous hammering, the continuous tap-tapping of the identical fearful thoughts. Income, always sensitive, runs to cover when worry suggestions start to circulate, and company failures and unemployment speedily adhere to. We hear thousands of stories of bank failures, huge concerns going to the wall, and so on., and men and women readily think them and act accordingly. There will never ever be yet another business depression if folks usually comprehend that their personal fearful thoughts literally create hard times. They feel challenging times, and hard instances comply with. So it is with wars. When peoples of the world cease thinking of depressions and wars, they will grow to be non- existent, for absolutely nothing comes into our financial sphere unless we first create it with our emotional thinking. price s chicken coop