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Zero-Budget Solutions to Building Links

building link plays a critical role in a website's rank on the popular search engines. When it comes to popularizing a website and attracting search engine traffic, SEO, or search engine optimization, is the first thing online marketers must focus on. This is an important ongoing activity that is highly cost-effective. By optimizing a website for the search engines, its chances of driving free targeted traffic increases substantially, resulting in more customers.

What is a reputation? Reputation is what people say about you. What the links are saying about you is the link reputation, whereas link popularity has to do with how many links we're getting. It's important to have good link popularity and good link reputation.

Popular search engines like Google rank web pages based on complicated algorithms which are meant to identify which sites are most related for a specific search terms. Thus, taking the time and effort to enhance your site for related search terms may end up in you being benefited with high rankings for these terms. This is significant because majority of web users depend solely on these positions. It is usual for users to just scan the first few sites in the results page list for a specific word or phrase. If your site ranks high enough to be placed on the top spot, you will most likely enjoy good website traffic. But, if your page is not seen on the first few pages, it is impossible that you will get a high site traffic from viewers who use search engines.

A link's value is determined by many factors. Google sees only some sites as trusted domains. This search engine's algorithm uses a complex process to evaluate links. Based on its assessment, some sites that are consistent sources of valuable information are judged as trusted domains. These could be news sites, blogs and other sites that carry information being sought by users. Links to these sites are considered better than quantity-based links from online directories and unknown blogs. It is not easy to receive incoming links from "trusted domains."

Now there are a lot of social bookmarking websites which you can utilize in your SEO efforts and in order to make the best out of this link building process, you'll have to submit your content to as many of these websites as you possibly can. As an added convenience, you can make use of social bookmark submission tools which can completely automate this task for you although you need to be careful about using such tools. Several SEO blogs warns that the improper use of these tools can often catch a lot website owners and internet marketers off guard as it creates hundreds of bookmarks in one sitting.